Software propels agency into future of real estate
IT'S only been in use for one month, but the impact a new software system is having on the Ray White Gladstone team is huge.
The new, live booking system is the first of its kind in town and is making life easy for team members and tenants.
Director John Fieldus said the online system worked like a diary in which to make an appointment.
"This latest technology gives the tenant complete freedom and choice," he said.
"Whether it's 2am or 2pm, a client can book a viewing with us and they'll get an instant confirmation, an email document package and reminders of the appointment on the day."
For concierge team member Emily Sawyer, the system is a welcome relief.
"I was away the day the system was put in place but I picked it up within a day," she said.
"It makes the job so much more convenient and central for the whole 11-person team to man.
"The best bit is that our clients are happy because they're kept in the loop and are receiving up-to-the-minute responses."
The technological advance has brought the real estate market into the 21st century, and tech-savvy clients have been responding well.
"I dreamt of this years ago," Mr Fieldus said. "It's so vital that I can't imagine operating without it now."
In the time The Observer viewed the system (25 minutes), the number of properties leased in the past seven days jumped from 11 to 13.
"The software provides us with so much vital information, from timers to graphs, bond deposits and the number of inspections," Ms Sawyer said.
It's what is keeping the team on track for maintaining the vacancy rating down to 2.5% and below this year.
The team has extended its working hours over the December period to include appointments until 6pm, and will be open every business day across Christmas.
Mr Fieldus said January was usually the busiest three weeks of the year.