HELPING HAND: Bundaberg Rum's limited-edition Bundaberg Australian Bushfires Regeneration Rum
HELPING HAND: Bundaberg Rum's limited-edition Bundaberg Australian Bushfires Regeneration Rum

LIFTING SPIRITS: Bundy Rum donates all profits from drink

BUNDABERG Rum has announced plans to produce a limited-edition rum and donate 100 per cent of its profits to WWF's Australian Wildlife and Nature Recovery Fund.

The Australian Bushfires Regeneration Rum, complete with a koala instead of the company's polar bear mascot, will be available next month.

The company hopes to raise $1 million through the sales of the product.

Bundaberg Rum has already donated $500,000 to the Australian Red Cross Australia Disaster Relief and Recovery Fund.

"These funds help the Australian Red Cross support people and communities who have been impacted by these devastating bushfires," a company spokesman said.

"Like so many of you, we've been heartbroken at the scale of natural devastation that Australia has endured with 18.6 million hectares of bushland and more than a billion animals lost.

"We wanted to do more, and we know our Bundy Rum community want to do more too."



Boyne wastewater plant refurbishment begins

Premium Content Boyne wastewater plant refurbishment begins

Gladstone Regional Council has moved to kick off project works.

Goats roar into grand final contention

Premium Content Goats roar into grand final contention

The Gladstone Rugby Union Football Club Goats have made it to the Central...

Is the message getting through? Drink drivers named

Premium Content Is the message getting through? Drink drivers named

Police have repeatedly reinforced the message ‘if you drink and drive you will be...