NO LONGER are Australians restricted to purchased iTunes music after technology giant Apple launched a new app here.
Apple today announced iTunes Radio is available to music fans in Australia and users woke this morning to find the new function already on their devices.
iTunes Radio is a free Internet radio service featuring more than 100 stations and an massive catalogue of music from the iTunes Store.
It appears on iPhones under the music app, first on the tool bar where people can select Playlists, Artists, Albums and other ways to play music.
iTunes Radio evolves based on the music you play and download.
The more you use iTunes Radio and iTunes, the more it knows what you like to listen to and the more personalised your experience becomes.
The app also gives you access to exclusive "First Play" premieres from top selling artists, plus the ability to tag or buy anything you hear with just one click.
The company says it also offers music fans access to thousands of new songs every week, as well as serving up exclusive music from new and popular artists before you hear them anywhere else.
iTunes Radio will also feature special events, including live streams direct from the iTunes Festival in London and other exclusive iTunes Sessions.
The app is ad-supported and free for everyone.
iTunes Match, which costs $34.99 a year, makes your listening ad-free.
With iTunes Match, all your music-even songs you've imported from CDs-are stored in iCloud®. iTunes Radio can use information about your entire music collection to make your stations even more personalised.
Read what is being said on Twitter about iTunes Radio