NZ leads exodus of foreign tourists leaving the region

NEW data on international visitors to Queensland has shown that foreign tourists are turning away from our region - and New Zealanders are leading the exodus.

Tourism Queensland's International Visitor Snapshot shows tourist numbers to the Southern Great Barrier Reef area dived by 4% in the year to September.

In the same period, just 15,000 Kiwis spent tourism dollars in our region, down 24.8% on the previous year.

And American numbers were down 11.8%.

It was the Brits who stepped up their efforts - 26,000 visitors delivered a 9% boost to their numbers.

What single feature would draw the most tourists from around the world to the Gladstone region?

This poll ended on 25 January 2014.

Current Results

To see the developments in industry on a tour

5%

For the camping and 4WD opportunities

4%

Fishing either in the estuaries or the ocean

6%

The beaches and water sport opportunities

4%

The Gladstone region's unique mix of all of the above

15%

I don’t know why anyone would come to the Gladstone region

63%

This is not a scientific poll. The results reflect only the opinions of those who chose to participate.

This is despite a $500,000 advertising campaign launched in June to promote the region - a partnership between Gladstone Area Promotion and Development Ltd, and tourism bodies from Capricorn Coast and North Burnett.

The dropping numbers goes against the state trend - Queensland still leads the country in attracting international visitors, and tourist numbers jumped 3.3% to more than 2 million in the year to September.

Is enough done by the relevant bodies to attract tourists to the region?

This poll ended on 31 January 2014.

Current Results

Yes

24%

No

66%

I don't know

8%

This is not a scientific poll. The results reflect only the opinions of those who chose to participate.

Why can't our region attract tourists? And what's driving away the Kiwis? Have your say by commenting below.
 



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