These Europeans will be wearing Holden badges next year.
These Europeans will be wearing Holden badges next year.

Holden's new Europeans lead charge for future

OPEL will rise from the ashes in Australia, this time wearing Holden badges.

The European brand, which is also under the General Motors umbrella, made an inglorious exit last year. But Opel vehicles will return Down Under early next year, including the Cascada convertible, Astra GTC and VXR three-door hatches and the Insignia VXR performance sedan.

Holden has grand plans to resurrect its standing in Australia despite becoming a full-line importer from 2017 when the last locally-made Commodore will be produced.

General Motors executive vice president and president of international operations Stefan Jacoby said the announcement of these European-sourced models joining Holden's portfolio demonstrated that the company would continue to bring the best possible products from GM's portfolio to Australian customers to support a strong future for Holden.

"Holden is one of the strongest brands in Australia and the introduction of the Astra, Cascada and Insignia to the portfolio in 2015 will be a great addition," Mr Jacoby said.

"We are determined to offer Australian and New Zealand customers the best possible products that we can source from our global operations, as we build a strong future for Holden.

"GM is dedicated to building strong brands that connect with our customers. Holden and GM are undergoing a transformation that is committed to driving our markets toward success.

"We are focused on the long-term fundamentals, such as ensuring Holden retains its proud Australian identity and provides customers with the best possible cars.

"It's critical we focus on consumer and market-driven product strategies that enable global scale while engaging customers at a local-market level. The Astra, Cascada and Insignia are proof positive of our strategy."

Mr Dorizas said the commitment to performance and quality evident in the three Europe-sourced models aligned with Holden's heritage and brand.

"Astra, Cascada and Insignia will be niche vehicles in terms of volume for our company, and their performance credentials and premium execution are a perfect match for Holden and will provide yet more fantastic choice for our customers," Mr Dorizas said.

"We are building a strong future for Holden by focusing on our customers, our dealers, our employees and our products."

Holden Astra GTC

Front-wheel drive three-door hatch.

1.6-litre turbo petrol engine.

Six-speed manual and automatic transmission.

Holden Astra VXR

Front-wheel drive three-door hatch.

2.0-litre turbo petrol engine.

Six-speed manual transmission.

Holden Cascada

Two-door front-wheel drive convertible.

1.6-litre turbo petrol engine.

Six-speed manual and automatic transmission.

Holden Insignia VXR

Four-door all-wheel drive sedan.

2.8-litre turbo V6 engine.

Six-speed automatic transmission.



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