Fashion-savvy women survey some of the many garments for purchase at Style Me Up at the Gladstone Entertainment and Convention Centre.
Fashion-savvy women survey some of the many garments for purchase at Style Me Up at the Gladstone Entertainment and Convention Centre. Kerry Thomas

Women ready to dress for success after style event

LADIES can never know enough about how to shop, and thanks to the Style Me Up event on Sunday,  Gladstone women just got a bit more fashion savvy.

The event, organised by the Gladstone Chamber of Commerce and Industry, shared the secrets of dressing to match your body shape and also aimed to showcase local fashion outlets.

Beverley Laister came to the expo with her daughter and plans to use the tips she learnt when she goes on her next shopping trip.

"I thought it was very interesting," she said. "I did pick up tips, now I have got to find outfits to suit my shape.

"It let me know that there are a lot more clothing stores out there apart from chain stores."

The expo kicked off with a masterclass in body shapes, and then those with the same shape paired up to discuss what style best suits them.

They used their new-found knowledge to dress fellow participants, who then strutted their stuff on the catwalk.

Gladstone Chamber of Commerce and Industry project manager Lyndal Hansen said getting the women involved added to the fun.

"It was very interactive," she said. "That was the whole thing, it wasn't here to entertain, you were here to get into the practice and try things on.

"It went really well and they have gone away with a very positive attitude about dressing for their body shape and they know what styles to look for now."

"We hope that the store holders benefited from it too."

Phresh Boutique owner Jodie Lyle was among the stallholders at the expo.

The young entrepreneur opened her boutique six months ago and operates a showroom from home, and sells pieces at the BAM markets in Tannum Sands.

"It's good to get some recognition and get the name out there and be known as a local business," she said.



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