Business

Adapting better, faster than competitors key in business

THINK CREATIVELY: Business owners can survive by adapting and predicting future needs.
THINK CREATIVELY: Business owners can survive by adapting and predicting future needs. Thinkstock

"ADAPT or die" is the simplified philosophy of Charles Darwin's theory of evolution.

Documented over 150 years ago the process of natural selection still rings true, even in business.

While it seems a harsh message, it is a clear necessity that business must adapt to our ever-changing environment, or face natural selection.

Darwin's theory submits: "Natural selection acts to preserve and accumulate minor advantageous genetic mutations. Suppose a member of a species developed a functional advantage (it grew wings and learned to fly).

Its offspring would inherit that advantage and pass it on to their offspring.

The inferior (disadvantaged) members of the same species would gradually die out, leaving only the superior (advantaged) members of the species."

Lucky for business owners, we don't have to wait for a genetic mutation to develop a functional advantage, but instead can plan, innovate and create our own advantage.

Crystal McGregor.
Crystal McGregor.

Business people and politicians have been debating for years whether to continue to invest in struggling markets or invest in finding and creating new markets to meet demand.

Successful futurists and entrepreneurs can predict future needs for services and products.

Case in point: looking into last century when factories become automated, people were fearful that there would be no more work.

But, they survived.

Even more than that, instead of slaving away at labour-intensive work, they became creative and developed new products and technology - the next step in evolution.

Looking at your business, do you struggle to retain the status quo or do you wear that creative hat and see where your business can go?

The secret is to lead the change or to adapt better and faster than your competitors, although, being a leader can create risk and adapting may be difficult and cause angst.

Successful futurists and entrepreneurs can predict future needs for services and products.

However, not all of us hold that talent, yet we can still adapt by being creative.

Evolution is not as difficult as you might think.

It's all about the needs of people - your clients, your staff and you.

Topics:  business buy local crystal mcgregor evolution gladstone opinion



How to do Eat Street the right way

EVERYTHING you need to know to get the most out of your Eat Street experience and to avoid a food coma when you’re only one stall deep.

Don’t go chasing waterfalls…find them on these drives!

The Scenic Rim is just one place nearby that you'll love.

BRISBANE isn’t all bright lights and city slickers.

Science Festival seriously awesome

Don't miss the World Science Festival Brisbane!

CALLING everyone who wants to see something totally cool.

Drink where the cool kids do this summer

There are a bunch of new bars open in Brisbane, make sure you're there!

CHECK out these new funky bars.

Discover Brisbane’s laneway gems

Brisbane's laneways will surprise you.

NOT all of Brisbane City is as it seems…

Top five things to experience this summer in Brisbane

Tangalooma is amazing if you're keen for a dive, kayak or swim.

THIS summer get out and explore your capital city.

Your boots are made for walking these tours

Brisbane Greeters tours are a great way to learn the local history of the city.

YOU don’t need a bike or bus for a seriously good tour of Brisbane.

Pacific Jewel tourists choose our city as wedding destination

Newlyweds Matthew and Christine Moore tie the knot aboard P&O Pacific Jewel Cruise Ship in Gladstone.

COUPLE tie the knot while docked at Gladstone on luxury ship.

Owner finds Gladstone man living under home, police called

An Anglicare CQ housing manager says many people who have remained in Gladstone are experiencing financial stress.

THE MAN will be forced to pay hundreds of dollars he doesn't have.

Woman injured in hidden razor blade horror at hospital

JUST NOT ON: Sharon Francis where she fell victim to the cowardly act.

Police investigate after frightening incident

Local Partners

Buderim dad rejects gay son's emotional plea for second time

Bride and Prejudice: Son’s emotional plea rejected again by unmoved father

What's on the big screen this week

Ewan McGregor and Jonny Lee Miller in a scene from the movie T2: Trainspotting.

This week's new releases offer plenty of variety for movie buffs.

REVIEW: Under the Gun doco looks at right to bear arms

ARMED: A still from the 2016 documentary film Under the Gun by Stephanie Soechtig.

An in-depth look into America's gun culture.

Hodges proud to be part of first channel dedicated to NRL

Justin Hodges is gearing up for his new gig on Fox League.

Footy star hopes to provide a voice for players on new NRL channel

Selling Houses renovate for Salvos in 100th episode

Charlie Albone, Andrew Winter and Shaynna Blaze return for season 10 of Selling Houses Australia. Supplied by Foxtel.

Selling Houses launch 10th season in volatile property market

Woman to help Gladstone families connect with dead loved ones

SPIRITS: Medium Charmaine Wilson will be in Gladstone in May to perform readings and stage show.

SPIRITS hang around Kmart as much as cemeteries.

Furious Price wants to quit I'm a Celeb after clash with Keira

Steve Price has threatened to quit the jungle.

Will camp ration clash with Keira cause Steve to call it quits?

Gladstone's 20 cheapest properties on the market, all under $150K

DIRT CHEAP: 5/239 Sun Valley Rd, Kin Kora is selling for $140,000

PROPERTY sellers drop prices as houses and units sell for bargains.

$140k damage: landlord says property trashed, contaminated

He had what he calls "the tenants from hell"

Submarine, buses and 3000 tyres removed in $100K clean up

The list of things removed from this property is beyond astonishing

Popular island resort sells to loaded international investor

OUR PICK: Chris Foey's colourful shot of one of Gladstone's great tourism hot spots, Heron Island.

International investor snaps up piece of Gladstone paradise.

Ready to SELL your property?

Post Your Ad Here!