CQ wedding guide showcases best on offer to tie the knot
IT STARTED as a small website, sharing inspiring wedding stories and curating a list of the best Central Queensland suppliers.
But in the two years since its launch Sally Maxwell's wedding blog has gained a strong following, something which inspired her to make the leap from the virtual world to local news stands.
While many were relaxing over the festive season, Sally was in the midst of plans to launch her first bridal guide, Central Queensland Weddings.
The magazine-style guide provides both inspiration and planning help for brides looking to tie the knot in the region.
Sally created the blog in 2014, after struggling to find Central Queensland-based suppliers for her sister-in-law's wedding.
"The idea came about that there would be one central website you could go to for inspiration, real weddings, advice and find local suppliers to plan your dream day,” she said.
Working with her graphic designer husband Jonathan, Sally built Central Queensland Weddings and started listing vendors as well as showcasing local weddings.
As the blog grew, so did Sally's desire to provide a more permanent form of inspiration.
"With the nature of a blog, the content moves quite quickly,” Sally said.
"When a bride is going online, they may miss some really good advice or a really beautiful wedding because it's been posted a few weeks or a few months earlier.
"Everything important we wanted to put in print and we've been thinking about a magazine for quite a while, but it just didn't seem like the right time and we weren't sure if a magazine would sell well in the region.
"It took a bit of time to feel right.”
The timing seemed right three months ago and Sally, having planned the guide's content, set to work making it a reality.
"If (brides are in the region and they're wanting to plan their wedding, we have made it as pretty and useful as possible just to inspire and be an enjoyable part of that planning process,” Sally said.
"We've included as much as we can to make it easy for them.
"We went to some local wedding industry experts and just asked them if they could give their best advice for brides in their area of expertise.”
The guide includes local wedding inspiration, a directory with over 300 suppliers from Bundaberg to the Whitsundays, and planning tips from professionals.
Although this is a one-off edition, Sally hoped to continue with a new publication every six months to continue to be on top of the latest wedding trends.
"For brides to pick up a magazine from anywhere else in Australia, they can look at a beautiful wedding and want to recreate it, but realistically you may not be able to do that here,” she said.
"We want to showcase the best and the most beautiful and on-trend designs and weddings that our local vendors are able to create.
"We just feel it's more realistic for brides in the area than looking at magazines and feeling disappointed they can't achieve that.
"Our local vendors are amazing and have so much to offer.
"We think the weddings we see come through are unique to CQ and they showcase the best of the landscape and the natural beauty and the locations we have here.
"We really want to see them shine and showcase them”
Where to buy:
- Pick up a copy online
- Rockhampton: CQ Party Hire, Little Olive Cafe and Simplicity Market Fresh Flowers
- Gladstone: Gladstone Bridal Boutique
- Mackay: Floriffic Flowers