Billboards hone region's road safety message
NEW billboards have gone up across central Queensland reminding drivers to take care on the roads.
The Queensland Police Service billboards feature a traffic crash, and have the simple message "Don't meet us by accident".
One of the billboards is on the Bruce Hwy, Gladstone, near the South Boyne River.
The billboards were originally created in Maryborough and used as bumper stickers as part of Road Safety Week.
They now feature in more than 10 sites from Mackay to Coolum.
Assistant Commissioner Mike Condon welcomed the initiative and said the billboards were a helpful visual reminder to motorists about the consequences of a crash.
"I said throughout the Road Safety Week that our efforts would continue throughout the year, and these billboards have been strategically placed throughout the region," Assistant Commissioner Condon said.
"The message is that if you speed, drink drive, don't pay attention, don't wear a seatbelt or drive while tired; you will not only be caught by police, but you risk your life and the life of every other road user - and that is just not acceptable."
"The Central Region has recorded 34 deaths this year, which is 25 lower than at this time last year."
"However the work is ongoing. Our community's safety is our priority and police will continue to target motorists who break the law," Asst Comm Condon said.